Calling lies “lies” and theft “theft” and violence “violence,” loudly, clearly, and consistently, until truth becomes more than a bump in the road, is a powerful aspect of political activism. Much of the work around human rights begins with accurately and aggressively reframing the status quo as an outrage, whether it’s misogyny or racism or poisoning the environment. What protects an outrage are disguises, circumlocutions, and euphemisms — “enhanced interrogation techniques” for torture, “collateral damage” for killing civilians, “the war on terror” for the war against you and me and our Bill of Rights.

Change the language and you’ve begun to change the reality or at least to open the status quo to question. Here is Confucius on the rectification of names:

“If language is not correct, then what is said is not what is meant; if what is said is not what is meant, then what must be done remains undone; if this remains undone, morals and art will deteriorate; if justice goes astray, the people will stand about in helpless confusion. Hence there must be no arbitrariness in what is said. This matters above everything.”

via Our Words Are Our Weapons Against the Destruction of the World by Greed.