Over the past three years… more than $1 billion has been sunk into tech-driven personal finance companies…with a special emphasis on startups targeting young investors, complete with the user-friendly, low-cost, mobile-enabled features they crave (social responsibility is a plus, too)…
One thing that shapes almost all of these concepts: They’re practical. They emphasize stewardship, long-term appreciation and using technology to cut costs.
Source: www.forbes.com